Category: Management

Entrepreneurship is not just about big ideas

Entrepreneurship is an exciting and all consuming job. People seem to want to equate entrepreneurs with only big ideas. When we think of entrepreneurs we seem to automatically think of Steve Jobs, Bill Gates, Larry Page, and Sergey Brin and many other like them.

But in reality these super entrepreneurs are not the only definition of entrepreneurship.

What about a small business owner that designs and sells custom fountain pens. Is he an entrepreneur?

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8 Traits of ‘Shark Tank’ Entrepreneurs

I love the TV show ‘Shark Tank’.

Not just because I work with entrepreneurs and like to hang out with them but because the Shark Tank really captures the essence of what it takes to succeed in anything.

Yes I know it’s a show and it doesn’t reflect the experience of all entrepreneurs but it does show the attributes and personalities of people who are willing to risk a lot to pursue their dreams.

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How to Create Innovative Products and Get it Right

Innovators and entrepreneurs know the risk/reward nature of creating new products. It’s incredibly exciting to be a part of a product development team working on the next best cool amazing product.

But deep inside you know the risks involved. You think is the product going to succeed?

Is it going to make money?

Are customers going to love it?

What if it fails?

These questions and many more can keep many of us up at night wondering what if…

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6 Steps to Win in Global Digitization and Value Creation

Manufacturing industry is rapidly changing by digitization. From robots tied to sophisticated computer networks to standalone manufacturing machines from different vendors that can “talk” to each other. Digitization is revolutionizing businesses regardless of industry. It’s footprint is seen not only in manufacturing but also other industries across hundreds of niche markets.

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7 Warning Signs of Failed Marketing  and What You Can Do About it

Admit it…… You’ve wondered.

You are marketing and marketing and tweaking more.
Your team says they like it but you’re not getting results.
Sales leads are barely trickling in. Those leads that are coming through are low quality leads and you are losing sleep over it.
And you can’t help wondering……
Maybe you need to be more patient and give it more time.

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How Do Companies Grow Sales By Going Digital-Survey of 1000 Sales Executives

McKinsey’s research on digital sales is a great example of the complexity of the subject. What does going digital mean in sales success? Isn’t sales all about relationship building and sales skills?

Well yes and no. In the traditional sense, sales is still about relationship building although that relationship is increasingly becoming “digital”. Instead of a sales rep driving the process from the get go, companies are relying more on automating, refining, and enhancing the customer experience along the sales path.

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4 Ways Targeted Marketing & Fishing Aren’t So Different

“There is a fine line between fishing and standing on the shore like an idiot“
Steven Wright

If I wanted to catch fish what would be the best way to go about it? I can pick a spot at random, let my line down with a cheap ol bait that I bought on special and then hope for the best.

Am I going to catch fish this way? Maybe. Is this a sound plan? Certainly not! Unless I’m a firm believer in luck this strategy often results in frustration than anything else.

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3 Entrepreneurial Lessons They don’t teach You In Business School

I have worked with many business owners, executives, and entrepreneurs that didn’t go to business school yet they are extremely good at what they do. It almost seems like if they had gone to business school they would not have been any more successful than they are.

Here are some things that they don’t teach you in business school:

How to deal with real life challenges of running a business
When to trust your instinct
How to deal with failure

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What fuels the mind of a venture capitalist

According to National Venture Capital Association, in the first 3 months of 2015, VCs invested more money than the full year totals for 17 years of the past 20 years. In the world of top VCs, finding entrepreneurs that want to change the world is what’s it’s all about because breakthrough ideas can bring in a lot of money. VCs are looking for innovators and visionaries with an infectious belief and enthusiasm in their new product even if the rest of the world doesn’t believe in them.

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How to avoid risk in online advertising

The pressures on marketers to show ROI can lead to pay low rates for ads. Low rates could mean less risk but the tradeoff can be lower quality traffic that is coming from fraudulent sources. So at the end of the day, you could lose money given your investment in resources and the expectations of your shareholders.

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