As a Business-to-Business sales and marketing expert, Nick’s experience and insights has helped businesses and entrepreneurs better understand customer needs and align sales and marketing programs to achieve maximum ROI.
As an entrepreneur, Nick created the largest online directory of local businesses when Google and Yahoo did not have a presence in local search. Nick built the business to more than 5000 listings in 2003. Since then he has been active in a number of local and regional startup groups that foster collaboration between entrepreneurs and the local business communities.
Nick Rakhshani is a proven business leader with over 25 years of marketing experience in areas of responsibilities including product marketing, online marketing, marketing automation, product development and sales. This includes deep experience in B2B engineered products and working with customers to better understand needs and identify market opportunities. As a sales and marketing consultant, Nick helps companies with marketing strategy and execution, including product and channel marketing. Nick’s expertise includes sales training and business development. Nick’s Accelerated Sales Program helps companies multiply results through a systematic goal driven step-by-step process.
Prior to starting his consulting business, Nick worked with high-tech companies in the areas of field customer support, special projects, product management and marketing. Nick has marketed numerous products for B2B engineering companies. Nick was one of the founding members of DeviceAlliance, Orange County’s premiere medical device non-profit focused exclusively on promoting the vitality of southern California’s medical device community.